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In how many movies have you watched a boxer take 15 rounds of punishment to prove a point? Every collection operation watches those, and is like, “hold my beer.” Why? They all have accounts where they keep punching at, keep trying to collect.

In this webinar, sponsored by CSS Impact, a panel of experts will break down how to tell a dead account from a slow one, which signals actually predict that more effort will not pay off, and how to build a stopping rule your team will follow when the sunk cost is staring them in the face.

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